The first lady of Pakistan.Mrs. Samina Arif Alvi inaugurating Blue fair 2023,
Masooma Sibtain, Fatima Fazal, Samina Waqar, Mrs. Farrukh Mukhtar
alongwith the president WCCIM Mrs. Mahnaz Amir Sheikh
Mahnaz Amir Sheikh, a bright student of Psychology and English literature, fond of reading and writing. Who also served as Editor of the magazine of F.G. degree college Multan. An achiever of the title, 'student of the year' at the same college. Grew up to become a towering personality, an entrepreneur, a furniture designer, an interior designer and decorator. She has an extremely successful furniture business by the name of 'Wood Carvers'. Another feather in her hat is that, for seventeen years, she remained the general secretary of the ladies club Multan and is now the first president of WCCIM with second year in office (2023 first, 2024 second). Very well deserved indeed, as Mahnaz has an amiable personality, multiple talents and resources to carry on this position with panache.
All those who are aware of the model of business chambers and functioning must be aware of the fact that, these are memberships based platforms. Which may boast of hierarchy or positions, but all the members work for it on volunteer basis. They pay their membership fees, annual dues and participation amounts for different events. This, payment system creates a democratic atmosphere and all the members, consider themselves to be of equal status , despite the size of their businesses or other internal or external factors. In return, chambers provide them opportunities to acquire trainings, improve their products, broaden their knowledge, chances to reach bigger markets and travel the world.
At this level, when someone heads this platform as president, it is very important to know, how to be humble and accommodating. As we know the general, common man's mentality of our country, even when a soldier gets a stick, starts beating people around to experiment with his powers. Whereas, Mahnaz Amir is an epitome of humility, honor and compassion. Which signifies that she hails from a distinguished family. Her late father, Mr. Mukhtar A, Sheikh was one of the biggest industrialists of our country and now her brothers are. Her mother, Mrs. Farrukh Mukhtar is the patron in chief of not only WCCIM, but APWA, ladies club Multan and many other women based platforms. Nonetheless, Mahnaz remains grounded, reachable and respectful to everyone around.
As, it is well known that BLUE FAIR is the major annual event by women's chamber Multan and Mahnaz Amir headed WCCIM in 2023. As president, she introduced many new ideas for this event, which included Faiz mela, a flowers exhibition, a qawali night with dinner and an extensive set up of more than one hundred stalls of women entrepreneurs from around the country. Women from Hunza to Karachi, brought their products and creations for selling. Where Mahnaz encouraged other buyers, she personally reached out and shopped from the stall holders. Which turned out to be great encouragement for them and definitely raised her status as a human being in their eyes.
Mahnaz Amir also elevated the image of BLUE FAIR by successfully inviting the first lady of Pakistan, Mrs, Samina Arif Alvi as the chief guest during all three days. Who had graced this event for the first time in 2022, when Mrs. Fatima Fazal was the president. Second time participation of such high profile personality/dignitary definitely hoisted the impression of WCCIM to new heights and enhanced grandeur of this exhibition.
Even being the head, she made sure that her teammates are awarded. Media committee and all its members, who served for the second year in office were appreciated for their efforts. The convener media committee Fariha Munir, former president WCCIM Seerat Fatima, former vice president Farah Farhan, Mrs. Tahira Najam, Nosheen Qureshi, Abida, Ammara Nazir and Tahira Qureshi, Mrs. Shahnaz Nasir, all them were invited on stage and awarded. People from the media were listed, invited and acknowledged for their contributions. Mr. Jahangir Tareen from APP, Ms. Shazia Naheed from Jang, Ms, Shaireen Rana from Baithak news, Mrs. Rizwana Tabassum from Radio Pakistan and many others were included.
Mahnaz Amir's commitment to this event was remarkable. She put so much of hard work that even her health deteriorated and at the end of BLUE FAIR, she was hospitalized. Yet, this did not prevent her from aiming for it the next year. Which is 2024.
This year, the BLUE FAIR is to commence on Sunday 11th February and is being arranged at Royal marquee at Railway club Multan. It is going to be a two days event, 11th and 12 th February. The focus is this year is on the sales of the participants. Lots of new ideas are being implemented. We wish Mahnaz Amir and BLUE FAIR organizers team, a wonderful and successful show. All the best!
All those who are aware of the model of business chambers and functioning must be aware of the fact that, these are memberships based platforms. Which may boast of hierarchy or positions, but all the members work for it on volunteer basis. They pay their membership fees, annual dues and participation amounts for different events. This, payment system creates a democratic atmosphere and all the members, consider themselves to be of equal status , despite the size of their businesses or other internal or external factors. In return, chambers provide them opportunities to acquire trainings, improve their products, broaden their knowledge, chances to reach bigger markets and travel the world.
At this level, when someone heads this platform as president, it is very important to know, how to be humble and accommodating. As we know the general, common man's mentality of our country, even when a soldier gets a stick, starts beating people around to experiment with his powers. Whereas, Mahnaz Amir is an epitome of humility, honor and compassion. Which signifies that she hails from a distinguished family. Her late father, Mr. Mukhtar A, Sheikh was one of the biggest industrialists of our country and now her brothers are. Her mother, Mrs. Farrukh Mukhtar is the patron in chief of not only WCCIM, but APWA, ladies club Multan and many other women based platforms. Nonetheless, Mahnaz remains grounded, reachable and respectful to everyone around.
As, it is well known that BLUE FAIR is the major annual event by women's chamber Multan and Mahnaz Amir headed WCCIM in 2023. As president, she introduced many new ideas for this event, which included Faiz mela, a flowers exhibition, a qawali night with dinner and an extensive set up of more than one hundred stalls of women entrepreneurs from around the country. Women from Hunza to Karachi, brought their products and creations for selling. Where Mahnaz encouraged other buyers, she personally reached out and shopped from the stall holders. Which turned out to be great encouragement for them and definitely raised her status as a human being in their eyes.
Mahnaz Amir also elevated the image of BLUE FAIR by successfully inviting the first lady of Pakistan, Mrs, Samina Arif Alvi as the chief guest during all three days. Who had graced this event for the first time in 2022, when Mrs. Fatima Fazal was the president. Second time participation of such high profile personality/dignitary definitely hoisted the impression of WCCIM to new heights and enhanced grandeur of this exhibition.
Even being the head, she made sure that her teammates are awarded. Media committee and all its members, who served for the second year in office were appreciated for their efforts. The convener media committee Fariha Munir, former president WCCIM Seerat Fatima, former vice president Farah Farhan, Mrs. Tahira Najam, Nosheen Qureshi, Abida, Ammara Nazir and Tahira Qureshi, Mrs. Shahnaz Nasir, all them were invited on stage and awarded. People from the media were listed, invited and acknowledged for their contributions. Mr. Jahangir Tareen from APP, Ms. Shazia Naheed from Jang, Ms, Shaireen Rana from Baithak news, Mrs. Rizwana Tabassum from Radio Pakistan and many others were included.
Mahnaz Amir's commitment to this event was remarkable. She put so much of hard work that even her health deteriorated and at the end of BLUE FAIR, she was hospitalized. Yet, this did not prevent her from aiming for it the next year. Which is 2024.
This year, the BLUE FAIR is to commence on Sunday 11th February and is being arranged at Royal marquee at Railway club Multan. It is going to be a two days event, 11th and 12 th February. The focus is this year is on the sales of the participants. Lots of new ideas are being implemented. We wish Mahnaz Amir and BLUE FAIR organizers team, a wonderful and successful show. All the best!
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Mrs. Mahnaz Amir Sheikh
The president WCCM Multan, 2023-24
Mrs. Mahnaz Amir Sheikh , Fatima Fazal, Masooma Sibtain, Seerat Fatima,
Farrah Saqib with the envoy of women's chamber Lahore, Dr. Shehla and other ladies
A group photo with the first lady Mrs. Samina Arif Alvi
Accompanied with Ms. Hina, Farah Saqib, Tahira Najam, Fariha Munir,
Ambreen Khan, the president Mrs. Mahnaz Amir, inspecting the exhibitors products
Masooma Sibtain being awarded for her contributions to WCCIM
by the patron in chief Mrs, Farrukh Mukhtar and the president Mahnaz Amir Sheikh
A guest from Lahore women's chamber
with president WCCIM Mahnaz Amir and Dr, Shehla
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Mr. Jahangir Tareen of APP and Ms. Shazia from Jang
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Shaireen Rana of Baithak news, receiving her acknowledgement by WCCIM
Farrah Saqib and Seerat Fatima comparing, while Abida and Nosheen Qureshi of media committee receive their prize from the patron in chief and the president
Farah Farhan of media committee receiving her prize
Tahira Najam of media committee on her 'baby care' stall with Nadia
The most happening, productive and longest serving
media committee of WCCIM
Farah Farhan, Rubina Rauf, Tahira Najam, Abida, Ammara Nazir,
With convener media committee Fariha Munir Shah
and Nosheen Qureshi, Shahnaz Nasir Seerat Fatima
The beautiful and creative participants from Karachi
Stalls by Karachi WCCI
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Selfies with Fariha Munir Shah
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